Could You Be Getting Your Link Building Strategy Wrong?
March 23rd, 2012
Finding ways to get your site showing up on the bigger search engines is crucial if you want to drive a steady stream of targeted visitors to your pages. However, if you make mistakes with your link building efforts, then you could find your results are disappointing. Your link building strategy needs to be carefully put together so it incorporates all the critical factors. By ignoring these factors, you risk wasting a lot of time and money trying to find the results you want. An effective link building strategy is not something that can be done in a day, rather you’ll need to work on defined steps to get you where you want to be. This article will be looking at some of the bigger mistakes you can make when it comes to your own link building strategy.
It’s not a good choice to make an image backlink if you can make a text backlink. Many marketers find themselves with problems because they’re rushing for fast results. Anchor text link mistakes are common. A text link with your relevant keywords/phrases is a better choice, even though an image link can possibly get you more traffic. It is not true that an image link will always produce better SEO results than text links. Your traffic will be much more targeted because you’ll be ranked for the correct keywords. Search engines give higher SEO scores to relevant keywords in anchor text. You can use an image link, but do so if that’s all you can do.
Another mistake that is made by the webmasters is that they don’t use ALT text in their image links. Even though text links are a better option than image links, in a situation where you can only use the image link, ALT text is really important since it has your targeted keywords. You can optimize your backlinking by simply avoiding the mistakes discussed in this article. These mistakes are easily avoided if you keep them in mind. Find out more get high quality backlinks.